Brainstorming Your Next Non-Fiction Book

By Shannon Evans

Before ever writing a single word for your next book you need to sit down, sit back, and take a deep breath. Brainstorming is an important part of the book development process.

1. Create a working title.

Provides focus on the topic of your writing. Develop a working subtitle as well. What will grab the reader's attention?

2. Identify book's purpose.

What will the book solve? What will it establish for the reader?

3. Rough out the thesis for the book.

The book's thesis will keep the book focused and help you write compelling focused content.

4. Identify the significance of your book.

What will your book do? Why should it be written?

5. Identify your audience.

Knowing your audience will help you focus your writing and make the content more appropriate to their unique needs. Create a profile of your audience. Who are they? How old are they? How do they spend? What do they read? How do they spend their free time?

6. Identify the benefits readers get from reading your book.

Why should they buy your book? List at least three to five benefits they will derive from our book.

7. Computer filing system.

Create the file system for your book. Create a folder with the same title as your book on your computer with sub-folders for each chapter by title. In each folder put each draft of the chapter, any notes, research materials, downloads, and resources related to that chapter.

Brainstorming is an important part of your book's development. Creating a good road map that is easy to follow makes the creation process run that much smoother. It gives your book direction and focus and makes your content inspiring and easier to write.

Shannon Evans, senior editor and owner of http://www.mywritingmentor.com lives with her best friend Rick on Bainbridge Island in the Puget Sound just a "ferry ride from Seattle." She maintains two blogs: http://www.authormarketingtools.wordpress.com
http://www.mywritingmentor.wordpress.com

She works with her two Labrador assistant editors, Mocha and Luke, and her feline copy edit assistants, Caesar and Yoda. Shannon is widely recognized as one of the top writing coaches for non-fiction authors. With over 17 years editing for native and non-native English speaking authors she knows how to help writers make every word count.

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