By Jeff Herring
Successful article marketing requires that you write articles that will get picked up and read by as many people as possible.
In order to do this, I have found that you need to be able to write on three tracks at one time. Let's take a closer look at each of these tracks and a few tips on how to write on each one.
Article writing on 3 tracks
Track 1 is those readers that you're writing for who are very left-brained. They're looking for facts, statistics, and proof, so mention a couple of facts. Maybe even use a statistic. Don't spend your whole day doing research though.
Because what I write comes out of my experience and my expertise, the biggest research I'll do is if I go to QuoteGarden.com to get a quote, or if I want to make sure I'm quoting the right musical lyrics I'll do a little Google search on it to make sure I've got the group and year right.
But you want to include facts for the left-brained folks.
Track 2 is the more right-brained folks that read for quotes, for examples, for stories. So tell stories, tell success before and after stories and use quotes.
You can include both in an article so you're catching both people. Track 1 is left-brained folks. Track 2 is right-brained folks.
Track 3 is search engines. You're writing also for the search engines and using your keywords. Folks, keywords are simply words related to your niche. Write that down. Keywords get so complicated. Keywords are simply words related to your niche. That's it.
You want to use all three tracks when you are writing your articles.
And now I would like to offer you free access to 2 of my Instant Article Templates when you subscribe to my free Article Marketing Minute, a 52 week audio/video newsletter on Article Marketing. You can get your instant access at http://www.ArticleMarketingMinute.com
From Jeff Herring - The Internet Article Guy & the Great Article Marketing Network
Article Source: http://EzineArticles.com/?expert=Jeff_Herring
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